AUT2310. How to Maximize Fixed Ops?

In today's competitive automotive industry, the key to
long-term success lies in the effective management and optimization of your
dealership's Fixed Operations Department. Join this session where you'll delve
deep into the strategies and insights necessary to achieve peak performance and
profitability in this critical area of your business.

Learning Objectives:

• Analzye the fixed operations department entails.
• Determine how to efficiently manage and motivate your service advisors, technicians, parts staff, and collision repair specialists to embrace a culture of continuous improvement.
• Identify strategies for providing excellent customer service in your fixed operations department to retain customers and building lasting relationships.
• Identify bottlenecks and areas of inefficiency in your fixed operations processes and utilize the latest technology and tools for improvement.
• Use effective marketing strategies to promote your fixed operations department.
• Select key performance metrics to track and analyze for fixed operations.
• Apply financial acumen to effectively manage your fixed operations department's budget, pricing, and revenue streams.