AUT2410. The ROI of Conversational Data

In this session, we will look at the impact machine learning systems can have on the bottom line, from reducing the amount of software needed to automating workflows and workforce adaptation. A presentation of customer engagement AI will include what early outcomes are being accomplished, and what to expect from AI in the future.

Learning Objectives:

• Recognize the value of AI and intelligent systems.
• Estimate the ROI of AI at a dealership and group level.
• Recall examples of conversational AI and the impact it has on customer engagement.
• Indicate the the risks and benefits of engaging with emerging AI.