EDG2601. Crafting a Career with Purpose and Passion

This dynamic presentation introduces CPAs to an ancient but proven model utilizing a powerful framework for designing a career filled with purpose, passion, and impact. Participants will explore how to align their professional paths with four key elements: what they love, what they excel at, what the world needs, and what they can be paid for. Through interactive exercises, real-world examples, and practical strategies, individuals will learn to identify their unique strengths, uncover meaningful opportunities in the accounting field, and overcome common career challenges like burnout or lack of fulfillment. Attendees will leave with a personalized roadmap to build a rewarding career that balances personal passion with professional success, along with actionable steps to sustain long-term growth and satisfaction in their work.