WOM2325. Keynote: Say Less, Get More: Women and Negotiation

Negotiation is a skill that can bring significant value for everyone, yet women are far less likely to engage in the practice. With good reason. Studies and anecdotes galore tell us that women are often penalized for negotiating. In 2001, only 7% of women negotiated their first salary compared to 57% of men. Labeled aggressive instead of assertive or attracting the dreaded b-word, they fear the process for fear of retaliation. Are women terrible negotiators? No. In fact, as expert communicator and negotiator Fotini Iconomopoulos shares, the opposite is true. Women’s superior trust and empathy skills make them ideal negotiators. Often they just need to work on their confidence and employ some subtle communication strategies to get what they want — without that dreaded label. Listen to Fotini share her negotiation war stories and how she overcame gender and age discrimination to go on to be the expert that Fortune 500 executives seek out for their high stakes scenarios. You’ll leave with the motivation and confidence and the knowledge to tackle your next negotiation with ease.

Learning Objectives:

• Recognize why women are ideal negotiators
• Identify new skills for high-stakes conversations
• Recall new motivation and confidence for negotiating successfully