Laurence Bernstein, CPA is the CEO of Proseer, a cloud-first CPA firm based in Fort Lauderdale, Florida, that delivers tax, outsourced accounting, and fractional CFO services to a growing client base with a team spanning the U.S. and the Philippines. Larry has built Proseer around the principle that thoughtful process design and smart technology deployment are what allow a firm to scale advisory without sacrificing the personal touch. A certified implementer for Sage Intacct and QuickBooks Online, he draws on deep tax and advisory expertise to build internal AI-powered tools — from journal entry automation to Excel integrations — that drive efficiency while keeping the client experience front and center.

Larry is a member of the AICPA and FICPA, and a returning conference speaker. He has previously presented at the FICPA Industry Conference and the FICPA Construction Conference on topics including cloud-based accounting systems, integrated technology stacks, and how modern processes are transforming client service delivery. He brings a practical, builder's perspective to the intersection of accounting, technology, and client experience.