PFP2337. Marketing that Works: Finding your Voice in a Loud World

Ever feel like you're shoulding into the void when it comes to your marketing? Maybe, sometimes, it even feels like you're wasting your breath. Let's fix that. In this session, let's learn about what it takes to have your voice heard about the din and how to land your brand in the hearts and minds of your ideal target customers.

Learning Objectives:

• Gain the necessary knowledge to craft a brand voice and to know the difference of what makes a good one versus a bad one.
• Obtain a play book and the do's and don'ts when it comes to delivering your brand message.
• Understand the marketplace of venues for expressing your brand voice.