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Amy Merletti

Senior Integrated Marketing Manager, CPA.com
CPA.com

As a senior integrated marketing manager for CPA.com, Amy Merletti oversees marketing strategy and execution. As a focused marketing leader, she collaborates with CPA.com partners to drive awareness and growth of top technology solutions, leading a team of strategists, creators, and subject matter experts to convey the opportunity of technology-enabled client advisory services to digital-minded accounting firms.

Amy has more than 15 years of experience in the accounting and professional services marketing and program management space, serving small and medium-sized accounting and law firms. In 2015, Amy joined the Academic and Student Engagement team at the American Institute of CPAs, where she oversaw key engagement programs and marketing initiatives to increase the student pipeline into the accounting profession in the United States and worldwide. Most recently, she directed marketing initiatives to drive value for association members to increase retention and recruitment.